when many people talk about accessories, they think of taste and high prices, which are associated with successful people and consumers with strong purchasing power. however, if we look at the current development of clothing, we will find that accessories play an increasingly important role in children's clothing.
"compared with adults, children's consumers have higher and purer requirements for accessories. fashion, beauty, comfort and environmental protection are the main directions of children's clothing accessories in the future." cai weipeng, ceo of c k weike shangpin, a fashion clothing company, said that the rise of children's wear industry brings new opportunities to more apparel enterprises when the whole clothing industry is in a weak development. similarly, as the supporting industry of clothing, the research and development and design of accessories have become an important chip for products to win the competition. children's wear enterprises are bound to spend more energy on the links of accessories collocation and design.
speaking of children's clothes, near the stone lion children's clothing is a "proud", especially the stone lion children's clothing industry leading enterprises, including small play leather, jile and thumbling, etc., with the help of star endorsement, animation marketing and borrowing and implanting a variety of models, "stone lion children's clothing" to a new height. "the huge market demand calls for innovative new children's wear products, so accessories will undertake a great mission to bring vitality and vitality to children's wear products." small play leather company a business director said.
it is understood that in recent years, the stone lion accessories industry develops very fast, mainly benefits from three actions: one is to establish the clothing industry base, promote the development of accessories; second, cultivate and expand the local children's wear market, and actively explore the domestic and foreign children's wear market; third, the establishment of children's clothing industry association, led the stone lion children's clothing industry to highlight the siege, to achieve new development and leap. inspired by the development ideas of children's wear, shishi accessories industry has increased investment in product research and development, product design, market development, base construction and other aspects, and promoted the core competitiveness of children's wear enterprises and children's wear products through auxiliary driving, so as to support shishi children's wear enterprises to achieve new and greater development!
in the children's clothing accessories market with surging brands, how much development space does it have? industry insiders said, "with more and more apparel enterprises into the field of children's wear, children's clothing accessories become a new 'cheese'. the situation is that whoever moves the cheese first gets a taste of it. this person further analysis, china's children's clothing industry is in the growth stage, its growth space is larger than adult clothing. china now has nearly 400 million children between the ages of zero and 16, with an estimated increase of more than 10 million births each year. this means the market for children's clothing is in great demand and growing day by day. especially, parents belong to the "post-80s" generation, who advocate high-quality life and have higher requirements on children's clothing brands.